Positioning Business Central Insights for Microsoft Partners
This page provides a clear and structured guide to help Microsoft Dynamics 365 Business Central partners position Business Central Insights (BCI) in comparison to Microsoft's standard Power BI content packs.
Core Message
Microsoft’s standard Power BI apps offer basic dashboards with only a surface level view of the data, with minimal configuration options. As a result, business users, especially with specific industry, role, or multiple company requirements, will struggle to get deeper, custom, consolidated or actionable insights without resorting to manual excel reports, or custom development projects.
Business Central Insights on the other hand delivers the complete professional reporting solution, with 400+ plug-and-play reports with real-time multi-company, multi-currency, and financial consolidation, designed to be so easy to use that any business user can get the insights they need to make data-driven decisions.
Purpose of This Guide
This resource is designed to help partners:
Highlight the difference between Microsoft’s starter Power BI templates and Business Central Insights (BCI).
Recommend the right reporting solution based on each customer’s analytics maturity and business needs.
Position BCI as the natural upgrade path for organisations ready to move beyond basic dashboards to professional, scalable, insight-driven reporting.
Support long-term BI success and customer adoption through stronger understanding, configuration, and enablement.
Business Outcomes with Business Central Insights
See how Business Central Insights helps organisations improve visibility, reduce manual reporting effort, and make faster, more confident decisions.
View the Business Outcomes here:
Key Differentiators of Business Central Insights
Explore the capabilities that make Business Central Insights a more powerful and scalable reporting solution for growing organisations
View the differentiators here:
Our Partners
Many Dynamics 365 Business Central partners globally have embraced Business Central Insights as a ready-to-deploy analytics solution that accelerates deal closure, increases win rates, reduces implementation risk, and boosts customer satisfaction from Day 1.
We are proud to work with a global network of partners who bring BCI to customers across industries and geographies. You’ll find the full partner list on our Partners page: https://businesscentralinsights.com/partners
Partner Talking Points
“Standard Microsoft Business Central reporting provides basic functional insights, but lacks the depth, flexibility, and business-critical analysis needed for decision-making across industries, roles, and multiple companies.”
"Business Central Insights provides a scalable, professional analytics foundation with advanced cubes, executive reporting, governance, and continuous enhancements built specifically for Business Central customers."
"We start customers on Microsoft’s standard Power BI reports when needs are limited. As soon as a customer has additional custom reporting requirements including consolidation, multiple companies, multiple currencies, or advanced financial and operational analysis, we deploy Business Central Insights."
"Our Financial Reporting feature replicates and enhances BC’s native reports directly in Power BI, enabling advanced row and column definitions, statistical accounts, and consolidated views."
"BCI extends far beyond Microsoft’s starter templates, it’s designed for businesses that need governed, multi-company, multi-currency reporting in Power BI with financial accuracy and control."
Strategic Benefit for Partners
Win competitive deals versus other ERPs
Tap into growing demand for modern, Power BI–based reporting
Help SMBs adopt analytics quickly without complex implementations
Generate recurring revenue through partner commissions
Offers a tiered analytics adoption path
Supports long-term BI maturity for customers
Reduces partner reporting support load compared to custom-built Power BI
Positions partner as a strategic analytics leader, not just a system implementer
Visual Comparisons
See how Business Central Insights compares visually with standard Microsoft reporting across finance, sales, inventory, manufacturing, and projects.
View those comparisons here:
👉 https://businesscentralinsights.com/standard-vs-insights-comparison#visual-comparisons
Partner Resources to Download
Contact
To learn more or become a partner: Email: info@eknowtion.com